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Social Mobilization – National Cash Transfer Programme

Social Mobilization – National Cash Transfer Programme

In 2012, ACT partnered with Aurat Foundation in the social mobilization programme for beneficiaries of Benazir Income Support Programme (BISP). Benazir Income Support Programme (BISP) is an un-conditional cash transfer programme (UCT) which provides financial assistance to women in poorest of the poor families through cash payments. Under this programme Waseela-e-Taleem

Programme (WeT) has been designed based on the concept of co-responsibility where cash is transferred to the underprivileged recipient households of BISP’s UCT programme with the condition for BISP beneficiary mothers/families to ensure the enrolment of their children between ages 5-12 in primary schools and to ensure their retention to reduce drop-outs. The programme is being supported with financial backing from DFID and World Bank.

Social Mobilization (SM) has been one of the key elements of Waseela-e-Taleem programme. In this context, ACT implemented the “Social Mobilisation” component of BISP and remained successful in implementation of the SM strategy. There had been many useful lessons learnt by ACT in this regard enabling the organization to set up the course of WeT roll out in a systematic and connective manner.

The major goal of the project was to develop a coherent and integrated approach where social mobilization process serves twofold purpose of mapping the BISP beneficiary families and at the same time map out and register their out of school children. Moreover, the SM process included admission and attendance compliance of the children at schools available in the mapped union councils/villages.

The scope of work included:

  • Conduct micro supply and absorption capacity assessment survey of public primary education schools.
  • Implement local level communication in accordance with the WeT external communication strategy for mobilizing eligible beneficiary mothers and their children for WeT registrations, admission verifications, attendance verifications and case management.
  • Conduct need based WeT orientation sessions for eligible beneficiary mothers and staff of education department (one teacher per school, school supervisors, District Education Officer).
  • Conduct registration of eligible beneficiary mothers and their children by building family/household interaction, updating their data, issue admission verification slips and manage the data entry of admission verifications during registration process and facilitation in acquiring birth certificates, where required.
  • Support BISP field offices in quarterly attendance verification of WeT beneficiary children at schools.
  • Facilitate WeT beneficiary mothers and BISP field offices in implementation of Case Management of WeT programme for registrations, admissions, attendance and payments though Follow-up:
    • with the missing/pending families to register
    • with the non-complying beneficiary families
    • on updates/grievances/claims from WeT beneficiaries to be submitted to BISP
    • on communicating case results to the beneficiaries

It was found that BBC structures had been the most effective in terms of organizing women beneficiaries to meet and resolve their individual and collective concerns around BISP. It is attached to their cultural mobility limits at that level compared to higher levels at tehsil and district. The village and UC level structures have been preferred the most in the eyes of communities living in hard terrains. The integration also demanded mobilization input at village and UC level to facilitate BISP families for their admission at Schools lying in the same vicinity.

Linked to concentrated efforts of enrolment, admission and attendance compliance and beneficiary engagement, a closer, more frequent and deep-down mobilization interaction and Tehsil level unit of operations was created.

The project was successfully completed and the social mobilization programme of BISP is one of the key achievements of Benazir Income Support Programme leading to enrollment of 1.9 million children in schools. Being a successful endeavor, BISP has recently announced expansion of Waseela-e-Taleem (WeT) programme in 18 more districts, following ACT’s social mobilization strategy for its beneficiaries.